Influence the tech you use
We don’t believe that technology is simply evolving on its own.
Taking inspiration from the Consumers’ Union, which influenced the design of the automobile and other products, as well as the Disability Rights Movement, which altered the design of public spaces — we seek to influence the design of technology that takes up an ever-increasing share of our time and money.
While tech companies believe they understand what’s best for users, we offer a unified voice that speaks on our own terms.
We aren’t anti-tech luddites. We are empowered users.
NOTE: As of May 2026, we are busy building The Users Union. Your interest means a great deal to us. Please sign up below and we will engage with you soon.
Our current focus areas
Our current focus areas have been chosen based on their broad appeal, impact potential and our perceived ability to make change. As more people join the union, we plan to hear from everyone and reassess. It may be that these change on a midyear or yearly basis, allowing us to address topical issues.
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The breakneck speeds of tech advancement and its deep influence on daily life mean that the youth is exposed to digital products that have outpaced regulatory development.
We propose practical solutions that put the onus on private companies to design for safety, cultivate critical thinking as a survival skill and, promote healthier digital habits among the youth.
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As we spend more and more time on screens, what we see is increasingly consequential. Yet, the decisions about what we see are outsourced to systems that do not prioritize human well-being.
The pillar of algorithmic fairness seeks to take back control of what we see.
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The rapid of expansion of AI comes at a clear cost to the environment, while the benefits of this technology to humanity remain opaque. Increased electricity use and its commensurate carbon outputs, as well as fresh water usage to cool massive, hot data centers come at a time when water resources are ever more scarce and the climate is heating.
These known impacts have caused citizens in places like Tucson, Arizona to mobilize en masse to oppose Amazon’s efforts to open data centers in their desert community. We believe that if enough people mobilize, the rapid roll-out of these projects can be impacted.
That’s all great but what do you actually plan to do?
That all depends on how many people join us.
Can we push governments to pass regulation that is sorely needed?
Can we get 100,000 people to take an action — even a simple one — and make a unified voice heard?
We believe we can.
Join us and shape our work
No spam, obviously